Comments on: Indonesian tourism’s secret weapon?

By: nipito iwajima

nipito iwajima — Thu, 15 Apr 2010 23:18:59 +0000

menbudpar sudah gila…, while we’re being forced as taxpayer, they waste our money on this shitty program…

By: brandconsultantasia

brandconsultantasia — Wed, 14 Apr 2010 01:19:13 +0000

Using celebrities to help build brands is nothing new and can be effective if the target market relates to the celebrity.

But it is only one tactic in a destination branding process that requires integration across multiple stakeholders and the ability to offer economic, experiential and emotional value to targetted and different stakeholders.

What many countries think is that a one-size-fits-all mass market advertising and communications campaign coupled with a celebrity visiting 49 countries on five continents in nine months will build a destination brand.

This is not the case.

By: Eddy Silitonga – Duta Wisata « A Journal of A Not-Superman Human

Eddy Silitonga – Duta Wisata « A Journal of A Not-Superman Human — Thu, 11 Feb 2010 03:07:40 +0000

[...] Baiklah, saya ceritakan sedikit, mulai dari kenapa saya tertawa terbahak-bahak ketika membaca tulisan Om Unspun di Sini. [...]

By: RL

RL — Wed, 10 Feb 2010 16:07:57 +0000

Obviously the minister has a sick sense of humour…or just sick in the head, plain & simple.
More useless budget-busting projects before 2014, please!

By: Mike Aquino

Mike Aquino — Wed, 10 Feb 2010 01:42:34 +0000

I don’t know about you, but I took one look at the ‘stache, and I was overcome with a burning desire to fly to Jakarta right now. ‘Scuse me while I pack.

By: ManusiaSuper

ManusiaSuper — Wed, 10 Feb 2010 01:31:16 +0000

You make my day sir! You.. maake.. my… day…

That’s why we love this beautiful city… er, or country?

By: hanny

hanny — Wed, 10 Feb 2010 01:10:47 +0000

LOL LOL LOL, if it’s about go around the world performing Indonesian / ethnic music / folksongs or sumthin’ like that, they should work with the one and only Vicky Sianipar!!!

Sorry, but Bang Eddy Silitonga is like an old singer even in my mum’s era

By: Jacobian

Jacobian — Wed, 10 Feb 2010 00:36:05 +0000

well you did right about one thing,he did look like roy suryo.

By: Herman Saksono

Herman Saksono — Tue, 09 Feb 2010 16:00:09 +0000

News like this should go reuter’s oddly enough

By: walski69

walski69 — Tue, 09 Feb 2010 15:58:42 +0000

You’re right, the mind boggles. Somehow, though, I sense some similarities with some of the equally dubious tourism junkets Malaysia has done in the past (and maybe present, too).

Targeting the geriatric market is also something Malaysia has been focusing on, which is why (for me, at least) domestic tourism in Malaysia can be downright boring.

Indonesia, on the other hand, is richer and more diverse culturally, and that in itself is a more powerful attraction.