BBC NEWS | Technology | ‘Shake up’ for internet proposed: “The net could undergo its biggest transformation in decades if plans to open up the address system are cleared.
The net’s regulators will vote on Thursday to decide if the strict rules on so-called top level domain names, such as .com or .uk, can be relaxed.
If approved, it could allow companies to turn their brands into domain names while individuals could also carve out their own corner of the net.
The move could also see the launch of .xxx, after years of wrangling.
Top level domains are currently limited to individual countries, such as .uk (UK) or .it (Italy), as well as to commerce, .com, and to institutional organisations, such as .net, or .org.”