7-11 to enter Indonesia


Why can’t local players get smart and find their own niche instead of wring their hands and beat their breasts?

Some businesses have done well finding their own Blue Oceans. Total Segar fruit market is one, where they provide better quality fruits than those you get at supermarkets and hypermarkets; as well as easy corner shop accessibility. They ell their fruits and other provisions for a premium of course. But they are adapting, prospering in their own niche and not whinging.

clipped from www.thejakartaglobe.com

7-Eleven to Enter Market; Small Vendors Alarmed

The logo of yet another convenience-store chain will soon be strewn throughout Jakarta, with Dallas-based 7-Eleven, Inc., the world’s largest convenience store firm, announcing on Tuesday it plans to expand its ubiquitous franchise into Indonesia.

The entry of 7-Eleven, which has 36,000 existing stores worldwide, has been long in the planning. It sparked mixed reactions from business players here, with traditional market retailers worrying that its presence in Indonesia could drive out mom and pop traditional stores, which are already being affected by modern-style retailing.

In a press release issued on Tuesday, 7-Eleven said it would expand into the country through a franchise agreement with PT Modern Putraindonesia, a subsidiary of listed PT Modern Internasional Indonesia Tbk.

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3 thoughts on “7-11 to enter Indonesia

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  1. Indonesian always love anything new and smell foreign. So, I am agree 7-11 will have a good beating on Circle-K and the similars. It’ll be interesting to see, how fast they can replicate their stores. And to see how local competitor will respond.

    Yay for competition!

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