PR practitioners = spin doctors? A conversation begins

on

Did Malaysian blogger Kay Peng equate PR practitioners with Spin Doctors or did Unspun get the wrong end of the stick?

If PR is as effctive as Unspun purports why then is the Malaysian government, in Kay peng’s contention, saying and doing all the wrong things that convince no one?

Unspun disagreed with Kay Peng’s view on PR practitioners here and now we have an ongoing debate in the posting below, where Unspun’s posted a comment and awaiting approval.  Check it out get into this conversation if its something that interests you.

Straight Talk: A ‘Maverick’ PR Consultant Trying to Defend His Profession.

Interesting, a PR practitioner has taken what I have said about PR consultants rather seriously. I have said that perhaps it is better for the government to spend the money, RM20 million, on some poverty eradication programmes. A government should not just talk. It is best for the government to focus on deliverables and not some slogans or giving out insignificant ‘goodies’.

In this context, I refer to the statements and announcements made by the Prime Minister recently. Amazing, I wonder which PR company actually helped to draft these announcements. I would have appreciated a real maverick PM who is daring enough to alter the status quo. But no, the PM had instead made some announcements, on 6 KRAs, which could have been done by his officers.

For example, do you need a PM to tell the nation that he aims to increase the number of LRT coaches at the Kelana Jaya LRT station? Such statement can be made by the LRT company CEO.

What about combating crime? Shouldn’t the IGP come out personally to assure us that his force aims to reduce crime by 20%?

It will make the PM sound ridiculous if more insignificant statements are made, and drafted for him by his very expensive PR consultants. Laughable!

My statement urging the government to save up the RM20 million must have hurt some PR companies. As one PR consultant pointed out, if a PR firm can deliver real value to their political client there is nothing to be upset with my statement.

There are many more examples but I would rather not disclose them here since some of the leaders I know are willing to spend their own money on PR consultants. My blog post did not equate spin doctors to PR consultants. Spin doctors normally work in the media organisations as high profile editors and writers.

For entire posting and comments read here.

One Comment Add yours

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s