Ogilvy in Jakarta: Family or package?


Seems like interesting times are afoot in one of the largest Marketing Communications firms in Indonesia. So, is it family or package? Misunderstanding or spin?

This news and photo  from marketing-interactive com:

Mangham speaks out

By: Deepa Balji, Singapore

Published: Nov 04, 2011

Regional – Stephen Mangham has refuted Ogilvy claims that he left the group for family reasons, telling Marketing it was a personal disagreement over terms that led to his departure.

A statement from Ogilvy said that Mangham had resigned from the agency for family reasons, however Mangham has since said this is not the case.

“The role which Paul Heath (Asia Pacific CEO) outlined to me was a fascinating one – to realise the potential of Indonesia and create another India/China type operation.

“Unfortunately we couldn’t agree on the personal terms, so I decided to turn down the role and explore other options. I haven’t finalised my plans going forward, but I hope to do so soon,” he told Marketing.

His role in Indonesia was that of technical advisor PT Indo Ad.

Mangham had been a long serving group chairman at O&M’s Singapore office. His role was taken over by Fiona Gordon, who continues to lead the business out of Singapore.

Following his departure, barely more than a month into his new role, president of Ogilvy & Mather ASEAN David Mayo will step in to handle the former’s duties until a replacement is found.

“I am taking over responsibility for the Jakarta office while we search for a new chief executive officer,” Mayo said.

Rest of story  here

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