There is a mystery to be solved in why the Chinese are so worked up by UBS, even after its chief economist unreservedly apologize for his snarky comment.

Below is my post at maverick.co.id and a video that I think holds the clue to solving this mystery.

Apologizing.
UBS Chief Economist Paul Donovan  – Pix from Bloomberg

 

This is an interesting case for crisis management aficionados.

We live in interesting times indeed when hypersensitivity meets the mob mentality on social media.

UBS Chief Economist Paul Donovan was commenting in his podcast on China’s economy and how there’s been some inflation caused by sick pigs in China. The country has recently had to cull 1.1 million pigs because of an outbreak of swine fever.

He tried to add a bit of color to his commentary instead of dishing out the usual cut-and-dried tone of economists: “Does this matter?” he asked. “It matters if you are a Chinese pig. It matters if you like eating pork in China.” see more

 

 

 

 

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