One of the reasons why I love PR

I love my job because every now and then we get to bring our networks, know-how and contacts together to make things happen for a good cause.

The blogpost in Maverick is about how OPPO and Patrick Owen got together to raise Rp103 million for Rachel House in one night.

So uplifting a young man such as Patrick being so open hearted, capable and generous not to mention creative; and out client OPPO for its increasing appreciation of how a company with social purpose can create shared value with others in the community.

Here’s the blogpost (make sure you click on the link and go to the blogpost to see some near Augmented Reality being used on the works of Darbotz, Apriyan or Arkiv):

Maverick’s views on the Garuda fiasco

This is what I co-wrote with my colleague Marsha Imaniara on the fiasco surrounding Garuda after it issued a circular banning passengers from taking photos and video clips on board its airplanes.

https://m.kumparan.com/marsha-imaniara-1563432131140003103/alasan-garuda-indonesia-terjepit-akibat-menu-tulis-tangan-1rUXfXMLbKX?utm_source=Mobilesite&utm_medium=copy-to-clipboard&utm_campaign=Share

And this is the English version in the Maverick blog

https://maverick.co.id/the-reason-why-garudas-in-a-tight-spot-over-hand-written-menu/

The Rich and Patti Arguments over Rich Brian

Former US Ambassador who reinvented himself as the organizer of Supermentor,   Dino Patti Jallal, has a point in the ongoing feud with BEKRAF chief Triawan Munaf over Indonesian Rapper Rich Brian where children are concerned.

Children should not be exposed to obscenities. But the whole episode is not as clear cut as he makes it out to be.
The feud has its roots on 7 July when Jokowi met with Rich Brian, accompanied by Triawan Munaf, at the Istana, a huge endorsement and praise for the 19 year-old that has been making waves overseas.

Netizens loved the populist move and heaped praise on the President for being so cool.

Not everyone was happy though. On July 16, seemingly out of the blue, Dino sermonized on Twitter, saying that even though Brian may be a great performer he (Dino) as a father thinks that Brian would not make a good role model for Indonesian youth because Brians tweets often contained profanity, obscenity and disgusting elements and looked down on women.

That children should not be exposed to obscenity etc is easy to agree with but there were two problems with Dino’s argument.

The first is that its not cool to dump on Rich Brian after you tweeted back in April for help on getting him to be a speaker for your Supermentor in LA event.

Spying what she must have thought to be hypocrisy, Rich Brian’s sister Sonya Erika tweeted an eloquent screen cap of the invite. This prompted Triawan Munaf to virtually stab himself with a retweet that said only ”jlebs!


This set off a shitstorm in the Twittersphere as well as the media, to the point that Dino felt he had to clarify his change in attitude toward Rich Brian, not once but twice.
In one Tweet he said that he changed his mind about inviting Rich Brian after reading his tweets that contained obscenities.

In another Dino asked a rhetorical question:would any parent feel that a musician, even though well-known, should be free to use obscenities on social media because they would be emulated by children who idolized them? He then hectored his audience: “My answer as a parent is clear: NO. What’s your answer? Don’t lose perspective.”

A greater shitstorm ensued.

Which brings us to the second problem with Dino’s argument about exposing children to obscenities from their idols.

The Supermentor talks attract youths, young men and women to be sure. But not children. It’s a bit ingenuous in this day and age to think that these youths would be anything but nonchalant to Rich Brian’s obscenities on social media. if they are the type who like Rap and Hip Hop they would already be exposed to that kind of language. And guess what? Most of them have not turned into peverts, mysoginists or depraved layabouts.

Dino’s argument also begs the question of what the parents are doing if they allow their children to be on social media. Shouldn’t they be interacting with their children and teaching them about life rather than allow them to roam unsupervised on social media, which has places much more dangerous and obscene than Rich Brian’s feeds?
The curious are now wondering what is the motive behind Dino’s sudden burst against Rich Brian.

Should we take things at face value and suppose that Dino’s a model parent and passionate about parenting, so could just not stand the attention lavished on Rich Brian by the President of Indonesia?

Or should we speculate on what other factors there are that could motivate a once political insider, now locked out of the corridors of power, to resort to such undiplomatic Tweets?

Maverick now in select circle of crisis and litigation communication experts

CLCA.PNG

https://maverick.co.id/maverick-admitted-to-international-alliance-of-crisis-and-litigation-specialists/

 

Why did the Chinese punish UBS after its contrition over “Chinese Pig” remark?

There is a mystery to be solved in why the Chinese are so worked up by UBS, even after its chief economist unreservedly apologize for his snarky comment.

Below is my post at maverick.co.id and a video that I think holds the clue to solving this mystery.

Apologizing.
UBS Chief Economist Paul Donovan  – Pix from Bloomberg

 

This is an interesting case for crisis management aficionados.

We live in interesting times indeed when hypersensitivity meets the mob mentality on social media.

UBS Chief Economist Paul Donovan was commenting in his podcast on China’s economy and how there’s been some inflation caused by sick pigs in China. The country has recently had to cull 1.1 million pigs because of an outbreak of swine fever.

He tried to add a bit of color to his commentary instead of dishing out the usual cut-and-dried tone of economists: “Does this matter?” he asked. “It matters if you are a Chinese pig. It matters if you like eating pork in China.” see more

 

 

 

 

Bragging, ever so humbly

I just have to vent on this. I open my FB timeline and there it was: another person being humbled for being chosen to be on a list of notable humans or the recipient of an award, scholarship, fellowship etc. etc.

Do they really feel humbled? Humility tends to make one silent, introspective as one thanks the cosmos for such undeserved benificence.

But when you go on FB, Instagram, LinkedIn and Good knows what other social channels to trumpet your recognition, you may be chuffed, delighted, happy or pumped. Humbled you are not.

So enough of that humble bragging now. It’s not fooling anyone. We’d be more impressive if you told the truth, shamed the Devil and told us how you really feel.

PR 5.0 – the height of ridiculousness

I received this in my inbox today:

PR5.0

PR 5.0? What is that? I thought that PR 4.0 was ridiculous enough but 4.0 at least has some basis. Its unoriginal thinking and cribbing but it borrows from what is considered the Fourth Industrial Revolution where the manufacturing world progresses from computer and automation to cyber physical systems.

4th

I thought it was ridiculous enough to postulate that there is a PR 4.0, as if there are new principles of communications at work when manufacturing has a revolution. But while the dust has yet to settle on 4.0, some speculators with more time than work on their hands have begun speculating of an Industry 5.0 where personalisation is the name of the game.

That may be a big step for industry but does it correlate to even a small step for PR? I can’t see much a connection where the tools and means for personalisation are already here with us today.

That hasn’t stopped organizations like PR Indonesia to cash in on  what they think as the glossiest,  sexiest next wave in PR (that would hopefully attract more paying guests to their workshops).

If they are really ahead of the curve then it would be great and maybe the speakers listed in their flyer can explain what PR 5.0 is all about. But if they aren’t, then it would make them cynical showmen and women trawling for the gullible.

Given the appalling state of the PR Industry – where many so-called PR professionals are so unskilled and uninformed to perform basic PR functions – it would be better for organizations like PR Indonesia to focus on teaching the professionals how to walk than to try to outrun their own competency and the needs of the Indonesian PR industry.

Maybe they should practice ShutUp5.0 instead.