Unspun

A Twit instead of a post?


Unspun wonders if he will sound like a Luddite if he would opt for blogging if given a choice between blogging and Twittering. He currently does both, and finds Plurk difficult to get into.

Each has its place and what some Digerati are doing these days is to have Twitter and Facbook point to their blogs, which Unspun has also been using.

Overall, the possibilities with new media are exciting though. Toward the end of the clipped story below (from the Jakarta Post – they still have this policy of updating today’s news only at about noonish so no one can clip from their website) is a paragraph discussing how the Israeli government used Twitter to answer questions at a press conference (New Media Conference?). The logic was that they can answer questions real-time to a worldwide audience, direct, without the traditional media as intemediary.

Unspun is now all fired up to try to use new media to any crisis management client. Just imagine being able to communicate real time on fairly complex matters without having to resort to the traidtional media who, more often than not, get it wrong.

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2 responses to “A Twit instead of a post?”

  1. MHiggo Avatar
    MHiggo

    If being a “Luddite” means preferring depth and context to receiving drips of information 140 characters at a time, I’ll happily stay in the Dark Ages, thanks.

    “Just imagine being able to communicate real time on fairly complex matters without having to resort to the traidtional media who, more often than not, get it wrong.”

    Nice broad brush you’re wielding there, chief. Why not just be honest and say you’re able to feed your version of events directly to the masses without having to worry about any pesky questions?

    And how exactly would this brilliant end-around strategy work in a country where only a fraction of the people have Internet access?

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  2. unspun Avatar
    unspun

    @MHiggo: Guess both of us are happy to be in the dark (ages).

    “Nice broad brush you’re wielding there, chief. Why not just be honest and say you’re able to feed your version of events directly to the masses without having to worry about any pesky questions?”

    Ah but in Web 2.0 audiences talk back, if not allowed on your site they will go to other sites or their own blogs, Twitter posts etc. Old school PR is about one-way comms, new school is to encourage pesky questions and to answer them as best as possible.

    One the age old question about internet penetration in Indonesia: You do not need to reach everyone to shape opinion, only the ones that matter and I’d argue that many of them are already on the net. But Indonesia surprises – it now has 3 million Facebook users, for instance, in spite of low internet penetration rates. Go figure

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